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Prepping for your Next Trade Show with a Customized Table Cover and Pop Up Tent

Posted on December 1, 2018

 Trade shows are a lot of hustle and bustle. For those that are new to the trade show circuit and who have just purchase their first Toronto logo pop up tent, it can be easy to get swallowed up in it all.

Prepping for your next trade show takes a lot of work. For most, it’ll be more than worth it as they increase their brand awareness, generate interest in the local marketplace, and generate new business.

Walking into a trade show though, you’ll be facing a lot of competition. How do you stand out – well, with style. Trade show for success is more easily accomplished with a customized table cover and Mississauga custom made tent. Imagine having your branding, including logo and graphics, sprawled across a tent hanging overhead and a table cover underneath. If you play your cards right, attendees from anywhere in the room should be able to see you. That means a lot when you’re in a collection of booths, each trying to stand out from the next.

The advantages of a table cover

It’s understandable why a lot of the focus is put on using aNorth York promo pop up canopy. They’re big, bright, and instantly recognizable. A Barrie promotional tent is going to make the biggest impact but having a high quality table cover in place also counts for something. Think of the best table presentations you’ve seen, be it at parties, in restaurants, or wherever. The tablecloth is what makes it. A table cover accomplishes the same thing except it’s generally made from more resilient material, assuming there could be spills of food or drink on it, it might get the occasional pen mark, and/or it’ll need to be reused for multiple shows.

In the same way one might customize their Ottawa advertising tent, do the same with a table cover. Use the same style of graphics, colors, and branding. Decorations in a trade show environment should match. They provide cohesiveness in aesthetic and lets the customer know they’re in the right place. If you do not already have graphics in place to work on your tent and table cover investment, you may want to partner with someone who can deliver to you something quality to put on these products. Travelling from trade show to trade show, these custom prints will be what distinguishes you from the other brands with similar folding canopy tents.

How to fold your advertising pop up tent

In terms of prepping for a trade show, there’s a lot that goes into keeping your Brampton promotional pop up tent in tip-top shape. After all, you don’t want to be showing up in something that’s all banged up and torn. Keep your tent in superior shape and you’ll be able to use it for a few years at least with minimal fade or wear. When packing it in after a trade show or prior to putting it into storage, keep in mind it needs to be folded in a very specific way. A good rule is to lay out the top in a triangle formation and fold it in half. Then, bring the far corner back to the folded edge. From there, fold the top down to meet up with the corner fold. Fold top-down in a half, and then fold in thirds left and right. This way to packing is easy and preferred.

Also, your London, Ontario custom made tent should never be packed in with the tent top still attached to the frame. Doing so is a tear waiting to happen. It might seem like it’s safe or saving you time but it won’t be and it isn’t. Be sure to separate and store separately. Let’s say you’re packing in your Hamilton expo canopy tent for a major trade show, you’ll also want to ensure there’s no rubbing going on in the vehicle on the way there. Friction like that will cause color to fade or could produce a tear. Believe us when we say that once you’ve had fabric tear, customizations rubbed off, or material damaged, you’ll know how much it’s worth it to go through this added effort.

Make sure you are prepared for setup and tear-down

Now, let’s say you have your Oshawa custom canopy tent in-hand and a trade show date has been set, the next thing you’re going to want to do is to plan ahead. Pack everything in the night before so you’re ready to go in the morning. Ensure you have enough time to arrive early, unpack, and get everything set up. Take into consideration you’ll need to tear down everything and pack it in at the end of the trade show. For this reason, you may want to practice set-up and tear-down at home before taking it on the road. If you expect the unexpected and plan accordingly, there should be nothing standing in the way of making a big impact at your next trade show.

Why brands are seeking out tents for trade shows

In recent years, data has been published on trade show appearances and the most successful booths, demonstrating how Markham logo pop up tent booths generate more business than booths unequipped with a tent.

In response, naturally, this has caused more brands to flock to buying a custom made tent. The results have been more tents at trade shows across Ontario. It’s become a little more difficult to stand out from the competition and to get those big numbers. That said, customizing your promo pop up canopy, that’s one way to do it.

Assert your brand at your next trade show with a customized logo pop up tent in Ontario from Outlet Tags. We’ve helped literally thousands of businesses equip themselves with high quality table covers and logo pop up tent for events across Toronto, Ottawa, Mississauga, Brampton, Hamilton, London, Markham, Vaughan, Kitchener, Burlington, Oshawa, Barrie, St. Catharines, Guelph, Kingston, Brantford, Niagara Falls, Peterborough, and beyond. For those that are considering upgrading their trade show setup, jump on board with Outlet Tags today.

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